You have one link slot in your Instagram bio. One. So what do you put there when you want to point followers to your latest YouTube video, your online shop, your TikTok, your Spotify playlist, and your blog — all at the same time?
The answer is a Linky page — and if you haven't set one up yet, you're leaving clicks, followers, and revenue on the table.
What Is a Linky Page?
A Linky page (also called a link-in-bio page or biolink) is a single, mobile-friendly landing page that lives at a short URL like linky.ph/yourbrand. Instead of choosing just one destination for your bio link, you show visitors a clean, branded page with all your links in one place.
Think of it as your digital HQ — a place where every follower, customer, or collaborator can find exactly what they're looking for, no matter which platform they found you on.
Why One Link Is Never Enough
Consider how a typical Filipino content creator or brand uses social media in a week:
- Drops a new YouTube video on Monday
- Posts a product restock announcement on Instagram Stories on Wednesday
- Goes live on TikTok on Friday
- Launches a weekend promo on their Shopee store
Without a Linky page, you're constantly swapping out your single bio link — and every time you change it, your older posts stop working. Followers who tap the link in a post from two weeks ago land on something completely different. That's a broken experience that costs you conversions.
With a Linky page, the URL in your bio never changes. You just update the blocks on your Linky page as needed. Every old post, Story highlight, and video description stays valid — forever.
What Can You Put on Your Linky Page?
Linky gives you a library of blocks you can mix and match to build the perfect page for your niche:
Links & Buttons
The most basic — and essential — block. Add a link to anything: your website, a product page, a form, a reservation booking system, or an article. Each button can have a custom label, icon, colour, and animation.
Social Profiles
Display your Instagram, TikTok, YouTube, Facebook, Twitter/X, LinkedIn, and more as tappable icons at the top of your page. One tap takes your visitor straight to your profile on any platform.
YouTube & TikTok Embeds
Embed your latest YouTube video or TikTok clip directly on your page — no redirects needed. Visitors can watch right there without leaving your Linky page.
Instagram Feed
Pull in a live grid of your latest Instagram posts. Followers can browse your recent content and tap through to the ones they like.
Text & Headings
Add context, announcements, or a short bio between your links. Use headings to organise sections (e.g., "My Latest Content," "Shop," "Work With Me").
Image & Banner
Upload a hero image, a promotional banner, or a product photo. Great for announcing sales, events, or new merch drops.
Countdown Timer
Building urgency? Drop a countdown timer above your promo link. Visitors see a live ticking clock before the deal expires.
How to Set Up Your Linky Page in 5 Minutes
- Sign up free at linky.ph/register — no credit card required.
- Claim your username. You'll get
linky.ph/yourusernameinstantly. Choose something that matches your brand or your name on other platforms. - Add your blocks. Start with your most important links, then add social icons, an embed, or a banner.
- Customise the design. Pick a background, font, button style, and colour palette that matches your brand.
- Copy your Linky URL and paste it in every bio. Instagram, TikTok, YouTube, Twitter — one link, everywhere.
Customise Your Page to Match Your Brand
A generic-looking page won't cut it for brands and serious creators. Linky's design tools let you go far beyond a plain white background:
- Custom backgrounds — solid colours, gradients, uploaded photos, or animated patterns
- Button shapes — rounded pill, square, outlined, or shadow styles
- Custom fonts — choose from dozens of Google Fonts to match your visual identity
- Verified badge — available on paid plans, signals authenticity to your audience
- Remove Linky branding — upgrade to a paid plan for a completely white-label page
The result? A page that looks like a premium, custom-built site — even if you set it up in five minutes.
Real-Time Analytics: Know What's Working
Every click on your Linky page is tracked automatically. From your dashboard you can see:
- Total page views and unique visitors by day, week, or month
- Which links get the most clicks — so you know what your audience actually cares about
- Country & city breakdown — useful if you run geo-specific campaigns or serve a local market
- Device type — mobile vs. desktop (spoiler: it's almost always mobile)
- Referrer source — instantly see whether clicks come from Instagram, TikTok, Google, or direct traffic
- UTM campaign tracking — if you're running paid ads, UTM parameters pass through and show up in your stats
This data is gold. It tells you which platform sends the most engaged traffic the moment you post, and which links to feature prominently going forward.
Short URLs & QR Codes — Built In
Your Linky account also includes a built-in URL shortener and QR code generator — two tools that work hand-in-hand with your Linky page:
Short URLs
Create branded short links like linky.ph/summer-sale for campaigns, Reels captions, email signatures, or printed materials. Every short URL is tracked just like your biolink — with full click analytics.
QR Codes
Generate a custom QR code that links directly to your Linky page or any short URL. Add your logo, choose from square, circle, or classy dot patterns, and download a high-res file for printing. Put it on packaging, flyers, business cards, or event banners — anyone who scans it lands on your perfectly designed Linky page.
Custom Domain: Make It Truly Yours
On paid plans you can connect your own domain. Instead of linky.ph/yourbrand, your page lives at links.yourbrand.com (or any subdomain you choose). This is especially powerful for:
- Businesses that want everything under their own brand
- Agencies managing multiple client pages
- Anyone running Google or Meta Ads who needs a branded, trackable landing URL
Who Should Use a Linky Page?
The short answer: anyone with an online presence. But here are some groups who get the most value immediately:
| Who | What they put on their Linky page |
|---|---|
| Content Creators | Latest video, merch store, Patreon, collaboration inquiry form |
| Small Businesses | Shopee/Lazada store, GCash QR, booking link, product catalogue |
| Musicians & Artists | Spotify, Apple Music, YouTube, ticket sales, commission inquiries |
| Restaurants & Cafés | Online menu, GrabFood link, reservation form, Facebook page |
| Freelancers | Portfolio, contact form, LinkedIn, rates & services page |
| Events & Communities | RSVP link, Facebook group, event schedule, sponsors page |
Linky Page SEO: Getting Discovered on Google
Unlike most link-in-bio tools, Linky pages are indexable by search engines by default. This means your page at linky.ph/yourbrand can appear in Google search results when someone looks up your name or brand.
To maximise your discoverability:
- Set a clear page title in your Linky SEO settings (e.g., "Juan Dela Cruz — Filipino Travel Creator")
- Write a meta description that describes what visitors will find (150–160 characters)
- Use your display name consistently with how it appears on other platforms — Google uses this to build your entity profile
- Link your Linky page from all of your social bios — these backlinks signal authority
Free vs. Paid: Which Plan Do You Need?
Linky's free plan is genuinely useful — you can create a fully functional, good-looking page at no cost. Here's a quick breakdown of where the paid plans add value:
- Free: Linky page, basic blocks, analytics, short URLs (up to 5)
- Paid: Custom domain, remove branding, advanced design options (custom fonts, animated backgrounds), unlimited short URLs, QR code customisation, scheduled links, Google Analytics & Facebook Pixel integration
For personal creators and small pages, start free. For businesses and anyone running paid campaigns, the paid plan pays for itself within days.
Start Your Linky Page Today
Setting up a Linky page takes less than five minutes and immediately makes every platform you're on work harder for you. One URL. Every link. Zero friction.
Already have a Linky page? Drop your link in the comments — we'd love to see what you've built.